ELASTIC SALES AND ENGINEERING CONFERENCE

As Creative Lead, I shaped the overall vision and experience for the Elastic Dev and Sales Conference—designing an immersive environment that intentionally brought Elastic’s developer and sales teams together under one roof for the first time. I created a balance between deep technical engagement and relationship-building through interactive environments including an experiential “Giving Tree,” AI-driven activations, intimate breakout areas, and small theaters designed for live exchange and collaboration. Every element was crafted to support both developer curiosity and sales storytelling.